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Reaching your customers requires leveraging multiple marketing channels. In recent years, a number of new channels with a visual element – video, infographics, and photographic – have moved to the forefront. One of the most powerful techniques today is video marketing. Read More

With a government shutdown seeming all but inevitable, small business owners should be aware of ways that it could potentially affect their livelihoods. Read More

s an agency or a consultant you need to be able to give quality advice and recommendations to your client. If your agency focuses on PPC and social media that is all good, but you still MUST know about web design, content management systems, WordPress (for sure), mobile marketing and much more. To Read More

Website and business owners are generally coming to terms with the fact that their sites must be mobile-friendly in order to be accessible and appealing to all types of website visitors. This has been hammered into reality with the release of Google’s latest algorithm update, Hummingbird, which ena Read More

The launch of CoSchedule has ushered in many changes here at Todaymade, including a newly found focus on sales. After being in business for several years, a focus on sales is not particularly new, but with a new product in the pipeline we have started to think about them differently. How can you co Read More

Businesses are interested in attracting new customers, but with so many competitors, it’s hard to stand out. Offering a prize can be a great way to entice consumers to provide an e-mail address or retweet a special offer. Unfortunately, most small businesses can’t afford to invest $500 in a gift ca Read More

Managing your cash flows is one of the most important, and by extension most daunting tasks that small business owners must undertake. It is no surprise that a new Staples survey reports that cash flow concerns are among the top fears of small business owners. Read More

Why is it that good ideas don’t make it in the marketplace? The Backstreet Boys, Smartphone apps for the business traveller, the battle between Apple & Google, a case study on brand management, where to sell your website, Infographics, WordPress plugins, Email marketing and Twitter. These are the s Read More

Why accept guest posts? Let's list down the benefits of accepting guest posts on your blogs - perhaps it can even prompt you to start accepting guest posts right away Read More

I've been a huge Eddie Izzard fan for years, and after watching the documentary Believe: The Eddie Izzard Story, I can't help but identify some key connections to (surprise!) our journey as content marketers. Read More