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Why it is important to monitor your website’s downtime? Well, if you aren’t monitoring you can’t really know, if you have a problem or not. Long downtime can cause two very serious problems to your website: Read More

As a leadership coach I’m often asked to help clients sort through the maze of professional services made available to help owners run their business better. It makes sense then to learn why peer advisory boards are a good opportunity. In this post I’ll discuss what they are, how they are used to Read More

Marketers should never overlook the importance of sending thank-you emails. Research suggests they are twice as engaging as general emails. Read More

Promoting products and services on Facebook is an integral part of marketing strategy for any brand. So, how the new Facebook Open Graph search will change or impact brands is a million dollar question right now. Read More

Small business owners who are trying to get their message out need to be able to reach their target audience reliably and efficiently. New surveys indicate that text message marketing may be even more effective than email i capturing the attention of potential customers. Read More

We often hear people talk about strategies that product-based businesses can use to save or make more money, but what about the service businesses? Are there lessons they can learn to raise their revenue while lowering their stress level? The answer is a resounding YES and they are actually tied to Read More

Anyone looking to grow their business using a mailing list will likely want to make use of one of the leading online email marketing services - but which one? Read More

I'm scratching my head at what my ex-country club is doing to promote itself. It's been in financial difficulty for years, but somehow has managed to stay open. They're latest gambit has me baffled though. What do you think? Read More

Nicholas Megalis or Harry Styles? Overall, it's Harry for his styles over Nicholas for his mad gummy money. That's what Vine and Influency Marketing are about. Read More

Small business owners are unique in that they can connect to their communities on a deep and lasting level. If your small business isn't taking advantage for seasonal and localized marketing techniques, then it is forgoing a huge advantage. Read More