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What's one thing most business owners overlook when launching a new website? The following answers are provided by the Young Entrepreneur Council (YEC.) Read More

Don Draper has left the building is an announcement bound to dismay any woman with a pulse, but it should hearten marketers.

That’s because Don Draper represents the old school of marketing, said Tom Fishburne, CEO of Marketoon Studios, at Integrated Marketing Week earlier this month.

In the Read More

Facebook boasts the largest user base of any social network, so if your business doesn’t have a solid Facebook presence, you’re simply missing lead generation opportunities. Learn how to get your Facebook page back on track for success from Marketo's social media manager, Jason Miller. Read More

Videos are becoming a sharable item on Pinterest, and brands can be at the edge of this trend, so why not showcase your product videos to best effect on Pinterest to encourage sharing?

Pinterest may have started out as a favorite site for teenage girls redecorating their bedrooms, but now everyo Read More

Learn how to take your content creation efforts to the next level by using paid, earned, and owned media as part of your initial content marketing strategy.

Content marketing evangelists have spoken – “Create great content that appeals to your customers and you’ll profit.”

While this is true, Read More

The key to successful online branding is consistency with social media profiles. For your brand to be widely recognized, consistent is important. Read More

Find your own personal, profitable answer to the question of, “How do I succinctly, in the most concise way, represent who I believe I am, and why that’s meaningful to me . . . and why you, my perfect prospect, should care about that” Read More

Have you ever thought of launching your own business in an unproven industry? This may take you sleepless nights, yet give you a more rewarding part when goals become realized. As many entrepreneurs have done, it may let you invest a lot of hard work and determination as well as these following key Read More

Creating your own business, building it from the ground up, and having it succeed are likely some of the most exhilarating things you will ever do in your life. But once your business starts to transform from a gutsy start-up to an honest-to-gosh corporation, you might find that you need to reasses Read More

Creating user habits is key to just about every modern product. The Hook framework provides a rigorous, accessible, actionable framework for doing just that. Please consider having a look- I'd love to know what you think. Read More