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The depth of Google+, with so many features and options for relationship building and content marketing, can make finding a tool to help test and refine your strategy quite difficult. Steady Demand Pro, when used daily, can pinpoint performance and opportunity. Read More

Social Media Coaching explained Social Media is a tool that will help Hotels bringing the experience to customers in new ways. Direct Sales is a major Read More

Blogging plays an essential role in any content marketing strategy and is a seriously effective way of gaining more website traffic, leads and customers. They help improve your search ranking and get your business seen on Google. There are many factors that go into creating an effective blog post t Read More

Marketing communications is the second favourite thing that marketers love doing – be it publicity or any form of ‘spreading the word’. It is almost important as achieving customers' service expectations. Here are some thoughts on marketing a small tourism destination. Read More

Worried about what other people think? It's time to get smart and start ignoring the baseless criticism that tears you down and cramps your productivity. Read More

The writing industry is rife with advice.

Some of it is great advice. Some is good advice, even if it’s fairly commonplace. But amidst the great and good advice is bad advice, and it’s not always easy to tell the difference. Read More

What the heck is a Reebok? How did ASUS get its name?

Names are a crucial part of any brand, and it can be surprising just how much or how little meaning some names hold.

Here are just a few interesting stories behind some popular brand names. Read More

With all the policy changes and politician issues, there is a question on how small business owners are feeling. Surprisingly, they are still as optimistic as when they have started. Here is a study that revealed this interesting finding. Read More

Did you know that you can use a daily deal promotion website to increase your business leads? Sure, you may offer your products and services at a slightly lower rate at these sites but it is all worth the effort if you know how to up-sell them. Read More

Using ebooks for marketing purposes has steadily become more popular in recent times, and with good reason too. Crafting an ebook for your company serves multiple purposes, with the most effective method being offering it for free.
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