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Online marketing is a great asset, especially to small businesses that often cannot compete with the traditional marketing efforts of larger businesses in their market. Smaller businesses often have neither the time or resources to spend on television advertisements, or trade shows, or networking e Read More

5 simple tips from Scott Brinker at the Chief Marketing Technologist Blog on how to present statistics in a way that enhances your credibility Read More

Most people will try to convince you why you need a good business coach when building your online home business. Let's take a look at why you don't need to invest in one for your business... Read More

Starting this month, Google will hold special marketing webinars Tuesdays through Thursdays beginning at 10 a.m. Pacific/1 p.m. Eastern. You'll hear topics like driving direct response with video, Google shopping 101, driving deeper engagement with your app users and more. These Webinars are free a Read More

It may sound obvious, but what Erica Mueller is really talking about here is networking to connect not just because of what you think others can do for you. Are you connecting with others because you are genuinely inspired by them? Or do you cynically see them as just another opportunity, another p Read More

Raven Tools recently published a resource that looks at 28 SEO Metrics and how to use them to communicate the success of marketing campaigns – and thus, the value of your work – to clients.

Next, we wanted to get some different views on the topic. We asked 16 marketers from all industries and wa Read More

Statistically, you probably have six or more social networks. I have at least twice that. How do you use them all? Does one hold more or different value to you over others? Here are my social media uses. Read More

Entrepreneur and startup advocate Ben Yoskovitz says that in addition to funding, startup visas and hands off policies, communities interested in spurring entrepreneurship should also consider funding travel programs to startup capitals like New York City and the Silicon Valley. Such travel program Read More

Making an online marketing impact can be daunting for small businesses. Their initial instinct is often to appeal to the largest audience possible online. However, optimizing local search listings can help them increase online presence with limited budget. Read More

What are some things you’ve been able to do because of your biz and how you run it? What does having a “lifestyle & biz by design” mean to you? What are 3 key things that you do to ensure this happens?
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