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Many startups and entrepreneurs I advise still default to growing their business via the traditional top-down, order-taking culture. I’m convinced that you can’t stay competitive that way with today’s customers, and today’s employees. It’s time to push decision making down into the organization –in Read More

Regardless of the size of your company, SEO is a crucial part of any marketing strategy as it drives your online presence. However, just like traditional marketing options can execute SEO well or poorly. Thankfully there are many tips for improving your SEO results if they are not providing the ret Read More

Based on my years of experience as a new business advisor, I always find leadership to be more important to business success than any new technology or innovative solution. The challenge is to adequately define leadership in terms of everyday activities. Most entrepreneurs believe they are leaders, Read More

When you're planning video content strategy, you must also focus on how to get your audience's attention. Here are few ways to get started. Read More

Employee recognition programs are great tool for building employee loyalty. However, you have to make sure they are built properly to serve the right purpose. Read More

The remote workforce is an integral part of how businesses operate nowadays. This article highlights how to effectively manage a fully remote workforce... Read More

Here are some essential tips to help you boost your all-important profits in your first year of business. Read More

Find 29 marketing automation software tools to automate every aspect of running your business. Features and pricing included. Read More

As you look for franchises to buy, you need to determine what the top franchise systems have in common. The Franchise King® shows you here. Read More

In this article, we’ll take a deeper dive into why behavioral triggers are so important for a successful marketing strategy. Read More