Regardless of the topic, content created without the benefit of solid research will lack substance and credibility. Six research tips for quality content.
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RightSourceMarketing voted on the following stories on BizSugar
How to Use Research to Take Content From Flimsy to Fabulous
Posted by RightSourceMarketing under MarketingFrom http://www.rightsourcemarketing.com 3664 days ago
Made Hot by: tiroberts on April 25, 2014 6:18 pm
How to Proofread Typos Out of Your Content: 8 Tips
Posted by RightSourceMarketing under MarketingFrom http://www.rightsourcemarketing.com 3678 days ago
Made Hot by: thelastword on April 13, 2014 1:03 pm
Typos can ruin remarkable content. But mistakes are easy to miss even if you proofread. Use these 8 proofreading tips to make your content error free.
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Content Marketing Without a Plan: Marketer Beware
Posted by RightSourceMarketing under MarketingFrom http://www.rightsourcemarketing.com 3684 days ago
Made Hot by: centrifugePR on April 6, 2014 9:02 pm
In the absence of a content marketing plan, you can expect to run into a few common problems – learn how to avoid those problems with some basic planning.
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The Content Creator’s Guide to Repairing Troubled Copy
Posted by RightSourceMarketing under MarketingFrom http://www.rightsourcemarketing.com 3692 days ago
Made Hot by: bloggerpalooza on March 31, 2014 8:50 am
Need to revise copy that has come back to you with vague, but negative feedback? In our newest post, “The Content Creator’s Guide to Repairing Troubled Content,” learn how to narrow the problem down and revise your content so that it is remarkable in the end.
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Six Secrets of a Successful White Paper
Posted by RightSourceMarketing under MarketingFrom http://www.rightsourcemarketing.com 3699 days ago
White papers are one of the most powerful tools in your content wheelhouse, yet creating a good one isn’t easy. How can you write one that deepens your relationship with your prospects and pushes forward your goals? http://bit.ly/PUEXOR
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Case Study - Mussleman's Apple Sauce
Posted by RightSourceMarketing under Success StoriesFrom http://www.rightsourcemarketing.com 3701 days ago
How does an established brand step up its social media presence and boost engagement with customers? Find out how Right Source Marketing helped Musselman’s Apple Sauce get better results from its sponsorships and charitable campaigns in our new case study: http://bit.ly/1lFl9vP
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How to Use Ideas, Messages and Themes to Build Your Content Strategy
Posted by RightSourceMarketing under MarketingFrom http://www.rightsourcemarketing.com 3705 days ago
Made Hot by: logistico on March 17, 2014 7:50 am
As part of your content strategy, include a plan for ideas, messages and themes that coordinates with your marketing goals and your company’s objectives. You’ll have a solid foundation to guide your content all year. Find out how to get started: http://bit.ly/1iJSdhF
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Right Source Turns Five: Past, Present, and Remarkable Future
Posted by RightSourceMarketing under MarketingFrom http://www.rightsourcemarketing.com 3720 days ago
Today is Right Source Marketing’s 5th birthday. We thought about celebrating in Vegas, or maybe playing laser tag. But we opted for a blog post where we get to break all the rules and talk about ourselves. Take a look at where we’ve been, where we’re going, and get a look at our new website.
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What’s Your Story, Content Marketer?
Posted by RightSourceMarketing under Online MarketingFrom http://www.rightsourcemarketing.com 3723 days ago
Made Hot by: NanoTechnologyMedia on February 25, 2014 11:41 pm
Your smaller stories feed your larger company story and messaging, yet mixing the two isn’t easy. What can a content marketer learn from classic literature?
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Use Jargon to Educate, Not Obfuscate
Posted by RightSourceMarketing under MarketingFrom http://www.rightsourcemarketing.com 3741 days ago
Made Hot by: Digitaladvert on February 9, 2014 6:13 pm
No one likes to wade through jargon-laden content, but when used judiciously, jargon can serve a real purpose in content marketing.
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