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Though you can craft well-trafficked blog entries that will inevitably help your brand, failing to understand who you want to be landing on your pages could mean you’re not getting the most out of your investment. Buyer personas are, in short, archetypal (but research-based!) characterizations of p Read More

One of the biggest hurdles entrepreneurs have to jump over in the content marketing world is planning. Here's a step-by-step method for organizing your content marketing plan. It's simple, easy to use, and has pictures! Read More

How marketers are using technology to break the clutter is interesting. The latest break through in technological application is augmented reality. Read More

Within a small business, employee engagement has a disproportionate effect on organizational productivity, which is why business owners should make monitoring and promoting it into a priority as well as a benchmark for organizational health. Read More

By Mark Halstead

Networking truly does have its benefits. It enables business people to share ideas and it provides opportunities to meet brilliant and inspiring individuals. Alongside this, you will expand your contact group, put yourself or your business on the map, and be provided with a stag Read More

When we’re not authentic to who we are, we are really saying that we don’t believe we can be, that others would be so unaccepting of who and what we are about that we have to think and act like they do in order to be accepted. Sadly, what they don’t realize is that they blend in – not stand out whi Read More

For as long as people have walked the Earth, we've been thinking up ways to network. From The Roman Forum, to Newspaper and Cracker Barrel, social networking changed how people connect one another.
Here's an infographic from Bixa Media that looks at how we've connected since the dawn of time. Read More

For as long as people have walked the Earth, we've been thinking up ways to network. From The Roman Forum, to Newspaper and Cracker Barrel, social networking changed how people connect one another.
Here's an infographic from Bixa Media that looks at how we've connected since the dawn of time. Read More

We’ve all visited those websites that just have us immediately fumbling for the escape button.
Or those sites that are just too difficult and busy to find what you are looking for.
There are definite “red flags” when it comes to website turn-offs and these are five of the top annoyances to consid Read More

We’ve gathered together the best current apps that not only offer a unique way to get great content, but an intelligent delivery that knows what you want. Read More