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What is the future of retail and what does 2016 have in store for retailers?
The past year has been full of change, but even more transformation is ahead. The biggest change, of course is the transformation of retailing from a solely brick-and-mortar or eCommerce experience to a multi-channel mark Read More

Have you ever thought what makes you coming back to your favorite outlet, favorite person or favorite website? Far from being a mindless decision, it’s actually a complicated emotional relation. This is actually the feature that makes the relationship with individuals and brands intoxicating. Read More

Social Media Marketing has become extremely popular in the Advertising world. Every business is now considering social media as an effective medium to market their products and services online. Read More

America’s Charities much-anticipated annual report on employee giving and volunteering was released this month, and as I discussed recently, it’s packed with interesting data about the increasing role of corporate philanthropy in the workplace. Read More

Getting funding for your business can be a complicated process. But there are more options now than ever before.
If you’re thinking about seeking out an alternative lender for your business, there are plenty of considerations you’ll need to make and questions you’ll need to ask, both of yourself a Read More

Does having a bad day at work send you lunging for the liquor? Step away from the bottle, and save your sanity by trying these coping strategies instead! Read More

Looking for a handmade marketplace to sell your handcrafted goods? Scott's Marketplace offers no membership or listing fees and free marketing support! Read More

"There are many words that can be crammed in front of “content marketing” or “copywriting.”

There’s “data-driven content marketing,” “conversion copywriting,” and “customer success copywriting.”

But by far the most frequently used (and abused) term among non-copywriters is “SEO copywriting.” Read More

If one of your New Year’s resolutions is to increase profits in 2016, one easy way to do that is to raise your prices. But before you do, read on, because increasing prices isn’t something you want to do haphazardly. Read More

Small businesses need to be aware of potential online security issues. Here are three of the biggest online threats and what you can do to minimize them. Read More