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Effective YouTube marketing campaigns are usually not comprised of one-hit wonders or supporting content that has not done well. Effective YouTube channels like the BBQ Pit Boys, Old Spice or MTBR.com have released and built upon quality video after quality video. Your video channel should reflect Read More

Although Snapchat is one of the most downloaded apps, its perishable content platform has made it a not-so-coveted advertising tool among marketers. That is, until now.

What was it that pushed big brands like Audi, NBA and Taco Bell to include Snapchat in their marketing strategies? Read More

A comparison of Google Maps optimization tactics and the award-winning film, The Imitation Game. The key to local search optimization lies in the unlocking of its algorithms, and Lewis helps small businesses do that in this Tek Shouts! article. Read More

Alicia and I met about a year ago on Twitter. We got along very quickly, probably because of our European backgrounds. She lives in Spain and I originally hail from France.

There are two platforms where Alicia shines: Twitter and LinkedIn. She is very active on both. And her dedication to Twitte Read More

While snow, wind, and wreak havoc on travel, they may pose larger dangers for small businesses. Here’s a look at how to manage cold weather risks for small businesses that you will you face as a business owner. Following these tips could help prevent your revenues from dropping as fast as the mercu Read More

New research from Pew Research Center has found that Facebook is still “by far” the most popular social network and whilst its growth has slowed, the level of user engagement has increased. This is good news for marketers, many of whom have bemoaned the lack of reach that small brands are now able Read More

Poor inventory management is one of the primary reasons small businesses fail. According to the State of Small Business Report, 46% of SMB’s with 11-500 employees don’t currently track inventory or use a manual inventory process such as tracking in Excel. Read More

In this #TYBCommunity post we include articles about Canva, misconceptions about Social Media, quick content marketing ideas, top bloggers, website bounce rate, stopping procrastination, decision making, Whatsapp vs Skype and more. Read More

When first starting a business, many entrepreneurs begin using a personal credit card for expenses. It’s the path of least resistance. However, once the business starts to thrive, you will garner tangible benefits from using a good business credit card. Read More

Google algorithm updates turn people to social media for traffic. One way is by posting for-fun-only viral content. Is Google making the web stupid? Read More