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As of February 2015, LinkedIn reached a total of 347 million users with 2 new members joining every second. 62% of marketers are saying that it is a much more effective platform than Facebook. Thanks to the higher return in lead generation, 91% of B2B marketers use LinkedIn to distribute content. 8 Read More

There are several reasons why you might want to build your own personal brand. Perhaps you have a business that would benefit from a strong leader brand, or maybe you want to position yourself as an authority within your industry. It could be that you write a lot and want to use the net to boost yo Read More

Finding the right influencers for your brand can take time, research and will most certainly involve trial and error. You need to find people who are active online and who are very willing to help and share your content with their own followers. A good place to start looking is popular blogs; look Read More

Who needs banners when you have people? Identifying influencers on social media and paying for product endorsements is a powerful way of advertising and the future, to some extent, anyway. There are plenty of influencers out there to choose from too, on just about every social platform and some of Read More

When starting your first business, it’s not always the smartest idea to dive in head first, especially if you don’t have the money or expertise (yet) to dominate a brand-new industry. Luckily, there are great home-based businesses not many people take advantage of early on in their careers that can Read More

In this blog post, I share with you what a client avatar is, why you need one and how to define your ideal client avatar. This is the foundation of your marketing. Unfortunately, most agents market to everyone -- which translates to less than ideal results.
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I’ll never forget what I was thinking when I found out that I had to use a Tape, a CD, a DVD, even a Self Replicated Website, to be successful in Home Based Business…
I thought to myself, “So everybody uses the exact same presentation to make money? That’s different.”
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Marketing blog provides your company with its own voice and online identity, helping it to stand out on the web. Read More

Google Maps has become a necessary resource for local businesses trying to, literally, get on the map and seen by potential customers. Here are 3 mistakes business owners often make in creating their Google Maps listing and how to avoid them. Read More

Why do we build companies? For money. What’s the goal of every business? Earning money.

Not raising money from investors. But earning. Read More