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What to do when your business is sued? It is imperative to understand what to do if your business is being sued. Read More

Welcome back to the final week of the top business plan to start your journey blog series. I graduate today so it is important for me to evaluate some different paths that I can pursue full time now that I am out of school. Read More

2015 is coming to a close and it has been a really great and wild year for social media. Stay ahead of the social media marketing game by familiarizing yourself now with the following trends and new features that will be hitting it big next year – and beyond. Read More

Time management is the art of getting more high value work done, per day.
The more value you add, per day, to your organisation, to your family, and to yourself, the better off you will become.
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Keeping existing customers is proven to bring greater financial rewards than seeking to attract new ones. Here are some strategies to follow. Read More

In this branding case study, we see how David Ogilvy positioned Saab as a winter car so successfully the theme continued for over 60 years. Read More

Unfortunately, many entrepreneurs seem to prefer to fail their way to the top, rather than do some research and learn from the successes and mistakes of others. It seems to be part of the “fail fast, fail often” mantra often heard in Silicon Valley. As an advisor to many startups, I’m convinced it’ Read More

it’s worth going, but how do you maximize the return on your investment once you get to the event?

One of the best trade show hacks is to take advantage of social media—specifically Twitter.

http://bit.ly/1IH57JE Read More

Is your business active on social media? Are you getting a return on investment from your social media marketing strategy?

It’s very common nowadays that businesses are active on social media. It’s even more common for businesses to not integrate social media into their companies marketing strat Read More

Referral marketing has become an integral part of a business’ branding plan. There’s a lot to say about interacting with your core audience, but also including them as a big piece of your brand. You want supporters not only to buy, but to promote and genuinely believe in your brand in a way that ca Read More