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Getting your ads on the Google Display Network requires standards to be met. Through Google AdWords, it is possible to run ads on the Google Display Network in 10 different ad dimensions. There is a maximum file size limit, as well as restrictions on the accepted file formats. As you can see, each Read More

Check your junk box and spend a few minutes going through the contents in there, most of those emails will have a very common trend and you’ll probably notice it straight away. We’ve got so used to spotting these “junk” emails that we can recognise them a mile off. Read More

Giving back to community through charities is not only good for humanity, but is good for business. Here are different ways in which you can give back to charities. Read More

Just because an entrepreneur can create an equity listing, does not mean that he or she should. In fact, many equity crowdfunding projects are not yet ripe enough for the responsibilities that ensue a funding round. Read More

Your guide to email marketing from New Horizons 123. Email marketing is one of the most effective forms of marketing used today. Read More

The Good The Bad And The Ugly: Choose Your Customers Wisely! Customers Are Always Right, Aren’t They? NO! And you as a business owner don’t HAVE to take on a customer or client who you know will cause more aggravation than is worth your time! “Just Say No” to a potentially-toxic customer!
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If you don't know how to effectively get people to see things your way, it's time for a refresher course in the gentle art of persuasion. Read More

Take your time to do some soul searching and drill down how you can benefit those you serve when trying to come up with your USP. Read More

Mobile video is a fabulous tool to help you make customers happier and keep coming back. Here's what you need to know. Read More

We all get stuck staring at the screen hoping an idea will jump out and smack us. This isn't always the case though and sometimes we need a little help generating these new ideas.
In this article I take a look at 10 tools and techniques you can use to generate new content ideas. Read More