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With burners and beakers, flasks and funnels, the Social Media Lab scientists set out to conduct experiments and get answers - even if those answers challenge our preconceptions. Read More

Everybody knows it…

Your ability to make the right decisions without wasting time has a lot to do with how successful your business will be.

So what’s the process for making this possible?

The first part is having something to compare opportunities to when they appear. Read More

New research from Sysomos shows that 92.4% of all retweets happen within the first hour after the tweet has been sent.

This demonstrates that Twitter users are not browsing the public stream (or even their own lists) to find and interact with tweets from earlier in the day. Read More

Cassey Ho of the online fitness platform Blogilates understands the importance of spending time interacting with her fans and customers. In fact, she recently said in an interview with Entrepreneur that she spends at least two hours each day just responding to comments online. Read More

"One of the most challenging marketing requirements that new business owners face is blog development.

Many small business owners are not inherently comfortable with writing and most struggle with conceptualizing relevant content for their market and relating it to their services or products.
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For startup marketers whose primary aim is growth, content marketing should be generating serious traffic and leads right from the start. Here are some hacks that should help you generate immediate results from the content you work so hard to create. Read More

Preparing for the ACA can be a bit confusing. If you’re not sure how to get your business ACA ready, read this article to learn more on what you need to do. Read More

If you don't practice winning appointments as much as you prospect practices rejecting you, then who will win every time? Read More

Why should you care about referral programs? Know here why referral programs are important for your business along with some awesome tips to create successful referral programs. Read More

The question I often get asked about is: what to look out for before guest posting on major sites? People want to know if guest posting is the real deal, and if they would need a specific strategy, before approaching the big sites. Read More