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Marketing bland content can be performed effectively by strategically planning your posts around readers’ interests. Read More

Small businesses can learn a ton from nonprofits, including how to convey a message and foster's its growth across the world. Learn how KONY 2012's message went viral and what you can learn from their amazing success. Read More

The most successful entrepreneurs and executives I have seen are savvy business people first, and experts in their field second. This may seem counter-intuitive to technologists, especially in an era when technology seems to be driving the world. Yet the sad truth is that a technology not focused o Read More

Regardless of the typeface you use, a good rule of thumb is to make sure that it would in letterhead printing, the final product must be legible. And if you have a company logo, you should ensure that the features of your logo font are incorporated into your letterhead. Read More

If you too would like to work from home, here is a guide to how you can find work right from the comforts of your own home. Read More

An example of price discrimination in practice by finding a new need and marketing the product to this new market segment. Can you implement a similar concept in your small business marketing strategy? Read More