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You hear about famous brands, such as Nike, Starbucks, Lego and Reddit, all the time. These brands are the most popular and highly publicized. Their logos instantly recognizable but do you know how their names came about and what they actually mean?
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The recent cyber attacks from North Korean hackers have been influencing Sony on an international level, but this doesn't mean that small business owners cannot learn from the large corporation's ordeal. Read More

Many things have happened in the social media world in 2014. However despite those changes and the advances of technology, human beings are still the ones who decide to engage with your brand or buy your products. They are the ones who ultimately affect your bottom line.

With 2015 right around t Read More

It’s that time of year again when we’re all winding down in preparation for the holidays whilst wondering what next year will bring. This year we’ve seen a few changes in digital marketing with the usual death knolls being rung for SEO and even for Facebook, thanks to the social network’s announcem Read More

As we have been through the most important aspects that are likely to work for a successful B2B marketing campaign, it is time that you pull up your socks and get on with the preparation for a power packed marketing 2015. Read More

As 2014 winds down, it’s time to reflect on the past twelve months. YouTube took a look back at the year and created a celebratory video, “YouTube Rewind: Turn Down For 2014,” which recaps the defining moments of 2014 for the social media site. Read More

The more your followers interact with you, the better results you will see from social media.

Let’s look at a few tips that can help you increase engagement. Read More

Google has just released its ‘best stuff of the year’ on Google Play for 2014 based on the most downloaded content. It is not all that different from Apple’s list. Read More

If you would like to start a social selling, initially begin by improving your LinkedIn profile. This infographic illustrates you how to optimize your LinkedIn profile for social selling with section-by-section instructions.
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The Wall Street Journal reports that in 2015, Facebook will restrict the commercial posts Facebook allows on pages. While this move will affect all businesses, especially small businesses, there’s several things small business owners can do. Read More