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This installment of our advertising series focuses on Google’s social platform: Google+. Many people use the platform, but it doesn’t have nearly the social credibility that Facebook does. Read More

This graphic guide lets you getting started with online advertising so you can focus on getting the word out about your small business. Read More

Adobe has announced its Document Cloud with a brand new version of Adobe Acrobat and two new mobile apps called Acrobat Mobile and Fill and Sign. A new version of Acrobat that will include free e-signing tools based on Adobe e-Sign and quite a bit of smart image-handling and OCR technology. Read More

From building brand authority to letting go of control, what does it take to manage your brand in today’s digitally evolving world? In this work-appropriate slide show, you’ll discover best practices and inspirational statistics on brand management and how to help your brand grow and evolve. Read More

The Internet has a very significant impact on how marketing is performed in this modern and integrated world. Now marketing is moving away from traditional push marketing and is being replaced by more cost-effective inbound marketing tactics, including SEO, blogging and social media. Read More

Have you ever asked yourself: Why should I pay for asset tracking software when we can use an application like Excel or Google Drive? If you answered yes, you’re not alone. Many businesses use Excel and Google Drive to track assets. Is this a good solution, or are fixed asset spreadsheets just a c Read More

I'm looking forward to 2015 as a time for exploring, building, experimenting, discovering, and learning. Many of us like to make New Year's resolutions in January – which rarely survive February – but this year mine are designed to last forever. Read More

During the last #BizHeroes chat of 2014, we asked participants to share their predictions for 2015. We ended up with over 300 great ones. So many that we could write a book!

Instead of actually writing that book, I thought I’d write a roundup highlighting the ones that are likely to happen this Read More

Blogging is a great way to get your site known in the online world. Done on a regular basis, a blog will help drive traffic to your site. Honestly, this is not an easy task, especially if you are starting out from scratch, but following these often overlooked tips will help you attract visitors and Read More

Among the technology brands getting positive mentions on social media are Apple, Amazon and Nintendo. Those getting negative mentions are Facebook, Twitter and Yahoo. Read More