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If you want people to invest in your idea, then my best advice is first write a business plan, and keep it simple. Don't confuse your business plan with a doctoral thesis or the back of a napkin. Keep the wording and formatting straightforward, and keep the plan short. For minimum content, see my a Read More

Recently, a reporter from the Greenville (South Carolina) News asked me: “What’s the biggest surprise for people who become solopreneurs?” The biggest surprise is a doozy, and it ruins hundreds -- perhaps thousands -- or startups every year. Read More

The holiday season is upon us and soon we'll be inundated with lists of what products and trends have exploded this year and what will be hot in the next 12 months. This information is fun and interesting, but it is also what drives sales and sparks changes to business [...] Read More