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A common piece of advice marketers give to campaigns is to assemble a crowdfunding mailing list. Doing so opens communication between projector creators and their backers, making it easy to inform said supporters of the campaign’s progress and developments. Gathering hundreds of email addresses, ho Read More

I’ve been part of many discussions, by which I mean arguments, on forums and blogs alike and almost all have been in the name of social media – specifically to ensure that it doesn’t become the ugly duckling in the world of digital marketing. Read More

Many entrepreneurs think that adapting to the new technologies, like smart phones and Internet commerce, are the key to attracting new customers. In fact, businesses need to adapt just as completely to the changes in the buying and social behavior of consumers. High-technology product startups, wit Read More

The proliferation and use of hashtags have grown to tremendous popularity that the use of this symbol have become associated to trends in social media. Read More

Here are my favorite 3 Reasons Why Businesses should be on Google Plus. You can no longer ignore this platform! Read More

The concept is surprisingly simple: for a small subscription fee, ReefCam brings the ocean, and more specifically, some of the world’s most famous coral reefs, into your own home... Read More

If you want to improve your writing skills, look no further than the CIA. With the CIA’s Style Manual and Writer’s Guide being leaked to the public, you can now learn how to write effective business communications CIA style. Read More

With minimum wage continuing to rocket skyward, it seems like an impossible task to juggle flexible schedules while maintaining an engaged workforce and not breaking the bank with high labor costs.
Here are 5 ACTIONABLE tips to get scheduling back in line and make your business more profitabl Read More

Do you feel stressed? No worries! Please listen to Lotta Aston Gergils and yours truly, Martin Lindeskog, in episode 5 of TrendPal podcast. Show notes:

- Stitcher smart station
- Twitter Pollutes The Timeline - TechCrunch
- The Social Hour - episode 176
This week’s ap Read More