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13 annoying features you should not add to your website unless you want to annoy your customers to no end. Read More

Going green was big news for a while, then the collapsing economy put a cloud over the movement. Nonetheless, a derth of reporting doesn't mean that the scientists, entrepreneurs, and business brains behind the burgeoning industry have slowed down. If anything, their products are growing in maturity and potential. We waded through hundreds of eco- Read More

The following five FREE online promotional resources fall under the category of public relations. Companies automatically assume they need to dole out thousands of dollars to promote products and services, but that's not the case anymore when it comes to online marketing. Read More

When Network World selected 9 technologies IT pros should master in 2009, two of them were microblogging platforms: Twitter and Yammer. While most people are familiar with Twitter, relatively few are acquainted with Yammer. While it isn't as sexy as Twitter, Yammer will fundamentally improve your company in the following 8 ways. Read More

If you're running a B2B enterprise, scratching your head and wondering how you're supposed to take advantage of social media tools such as Facebook, YouTube, and Twitter — you're not alone. Aside from the fact that online social media is irrationally hyped (60 percent of Twitter users abandon the service after the first month) it's an especially b Read More

Content is king, and the best way to get people to link back to your website is to produce *remarkable* content. But what type of content is remarkable? In other words, what type of content naturally encourages others to link back? Here is a list of five types of content that anyone can produce to help you build links into your blog. Read More

Ayn Rand is probably turning over in her grave at this moment in capitalism. Her famous novel, “Atlas Shrugged,” foretells a time when Big Government gets out of control, stifling individual freedom and entrepreneurism. As economist Stephen Moore writes in the Wall Street Journal, the events of 2008 and 2009 sound strikingly similar to the eve Read More

What are the best advertising techniques for small business? Compare the return on investment (ROI) of outdoor advertising versus print and visual media. Read More

How do you creat great content that is alluring to the general public and your potential clients? The simple answer would be keyword rich content and industry news. Oh yes, keyword rich writing. We all love it. There is something deeper that tends to push one blog past the other in terms of the public attention deficit disorder: Authenticity. Read More

Whenever I use social media tools, I find myself communicating in two languages: English and Tagalog. I use the former to talk to international contacts, and the latter for local contacts. It's not a strict rule, since I prefer to use English, but there are some cases where sending updates in Tagalog is preferable or unavoidable. For bilingual we Read More