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If you’re just getting started with social media, or you’re about to hire your first social media manager, then it helps to understand the basics. Social media is an incredibly powerful inbound marketing tool, but the sheer amount of platforms now out there can make it a little daunting when it com Read More

Your brand is what the outside world thinks of you; it’s a collection of impressions you build up over time. These days your first impression is often made online.
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Every small business owner I know struggles with finding enough time to get everything completed, at least occasionally. Tracking your time is a great way to improve productivity. Read More

People think that the bigger the site, the bigger the exposure, the bigger their conversion rate will be with a guest post, but this is not always the case. There are more factors at play. Read More

Every day our decisions are tinged by favoritism, rules of thumb, partiality, heuristics, predilection; call it what you will but our biases come into play with every decision we make and every tactic we execute. The trick is to recognize our biases and their influence on our decision making. Read More

In order to be successful at content marketing and keep your audience continuously engaged, you need to be consistent. You have to keep offering a stream of quality content in order to build relationships and the loyalty of your audience. Read More

Jonny Ross of Jonny Ross Consultancy reveals his top tips on maximising social media potential before hosting your event.

The months of October and November are notorious when it comes to events, whether this be hosting or attending them. With Christmas drawing closer and office parties pre-book Read More

Learn everything about meta description, including best practices like optimal length, what to write, and how it can triple your click-through rate. Read More

Task Management Software is the process of maintaining entire business task on your finger tips. It involves in the planning, testing, tracking and reporting. Online task management software can help either individuals achieve goals, or group of individuals collaborate and share knowledge for the a Read More

The folks at Sumall have collected these 10 tips on how to market on Facebook and put them into a single infographic-guide so you can get the most out of the world's most popular social network. Read More