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There are two key channels where you can find your audience - social media and email. Let’s take a look at how to leverage these channels. Read More

Why entrepreneurs should have a business plan and why the debate over one is useful or not is just a distraction from actually building your business. Read More

Business structuring, whether it be a specific type of incorporation, adherence to a financial model or both, has significant effects on business' present and future financial standing, credibility and capacity. This makes structural decisions an important factor in the steering of businesses towar Read More

What is systems thinking? Systems thinking makes you a more effective leader by focusing how and when you use your particular skill set, empower your team and staff to do their jobs competently and keep everyone focused on the business goals. Read More

Your website's design is a big deal - it's your opportunity to make a good first impression that leads to conversion. With 94 percent of first impressions being design-related, your website needs visual appeal. And here are the details to prove it. Read More

Communication is the act of transferring your mental images, ideas, information, facts and feelings into the minds of others. Do you ever say to yourself, “I know what I mean, but I can’t explain it”? If so, please read on. Read More

Do you want to know what the biggest productivity killer is for bloggers? Procrastination! How? Well come to think of it there’s quite a few ways procrastination can kill a bloggers productivity, and in just a moment I’ll share with you some examples of how. As a blogger, staying productive is of p Read More

Advances in technology like cloud computing are great for most businesses, increasing productivity gains and saving money. But for accountants and CPAs, cloud accounting software, like QuickBooks, diminishes the control that accountants have over their core services and their most precious assets – Read More

The secret to measuring social media ROI? Understanding key metrics. Here's what you need to know in order to understand the value and reach of your campaigns. Read More

Many entrepreneurs depend on email marketing to spread the word about their businesses. But a major problem they face is that many of their emails are not even opened by their target audience. So, how can they increase the click-through rates of these emails? Read More