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So, you want to meet next quarter’s sales goals? You’re not alone.

According to MarketingSherpa, “57% of B2B firms identify converting qualified leads into paying customers as a top priority.”

To gain more clients, focus your efforts on making small changes to lead to significant increases in Read More

Holidays are considered to be the best part of the year, especially for sales teams. As much as 40% of sales happen during the last two months of the year, according to a Yahoo’s holiday shopping trends survey. Spreading holiday cheer is fun, but rising competition makes it difficult for firms to g Read More

CRM is an integral part of the organisation, whether they are local or international players. They are increasingly seeking innovative ways to maximise the employee productivity in order to meet the operational demand on day to day basis. Read More

Do you remember how you started 2015? You were all pumped with excitement, had various plans, goals etc. But at the end of the year, have you achieved whatever you planned?

If the answer is no, then your business has not reached the level it could have reached if you had got everything right.
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It can sometimes be difficult (or even impossible) to get colleagues onboard with an idea or concept you have, even if it has obvious benefits. By understanding the cognitive biases that most of us have, we can increase our chances of influencing those around us to our way of thinking. Read More

Want to get good conversion rate? Get into the article to know more about conversion rate. A must read from my side. Read More

3 takeaways from real-life examples of SMBs doing PPC right. From bidding on brand keywords to advertising on social networks like Twitter, Facebook & LinkedIn. Read More

The website is an indispensable tool of online communication that every business must own. This makes it imperative to create an effective web design that will not only help to kickstart a business, but also heighten the brand value. Nevertheless, amateur web designers are often observed to commit Read More

Business owners generally want to protect their personal assets from claims, lawsuits and certain other business liabilities associated with their business. That's why when a serial entrepreneur adds another business to his or her portfolio, forming another separate legal business entity is typica Read More

Not sure what omni channel marketing is, or how it can help your business? A quick definition and five tips on Omni Channel marketing. Read More