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Another true story about why you Don’t Ignore Turn

In June I met with a client who was frustrated by his lack of cash flow. We identified one of the problems: His turn was too low. By digging deeper, we discovered that the main culprit was a class of inventory called “building toys.” As a rule, Read More

This infographic, created by GrowWithTrellis, illustrates some quick facts, statistics, and explanations on how social media marketing strategy can make or break your company's lead generation and when it's best to use each platform. Read More

Are you checking the corporate volunteering box?

I hope not. Because if you’re treating this aspect of corporate philanthropy like an obligatory chore, you’re missing the point and probably not running a successful program either. Read More

Fashion startups are following innovative promotional strategies. Some are creating platform for sustainable fashion, some are letting fashion lovers rent expensive designer clothes, and some are creating member-only zones for designer garments. Read More

The massive changes to Google’s Algorithm over the past five years, have completely changed the SEO game and many have gotten out and moved to content marketing tactics. Backlinks still have tremendous SEO value, perhaps not quite as much as before, but are still an important part of building up an Read More

AngularJS vs. jQuery—how are these JavaScript technologies different? While you wouldn’t normally compare a framework with a library, both AngularJS and jQuery play a prominent role in the world of modern front-end web development. Read on to learn more about the differences between the two, and wh Read More

There are more ways to lose money in business than to make money. This adage rings true. Here are a few mistakes that have killed even successful businesses. Read More

Digital marketing is an ever-evolving arena. The forthcoming of tomorrow cannot be steered by the success stories of past. However, marketers can learn to adapt to scenarios by assimilating the mastery of flexible strategies.
Read more at:
http://bit.ly/1OWbnpl Read More

This short article tries to demonstrate how we can use option pricing theory to value the equity of a company.
The valuation of the equity of a firm in trouble (i.e. one that has large losses and/or a large debt load) can be a very challenging exercise.

So can be the valuation of a new company, Read More

A title defines the success of any piece of content, and you shouldn’t underestimate its power. Many content creators and bloggers let their great posts go unnoticed only because they don’t work on the titles enough. There are some techniques, though, that attract people’s attention most of the tim Read More