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By Cindy DiMarini

Infonetics Research, an international market research group, recently conducted a study that showed the VoIP (voice over internet protocol) industry growing by nearly 10% in the global market in 2012. Taking into account both the business side of the VoIP industry and the quic Read More

Measuring ROI of your social media marketing IS possible. You can focus your efforts on building a network of engaged, active customers AND you can measure how social media affects the bottom line. Also because social media is NOT free (see the diagram below) it is important to demonstrate this tac Read More

Anita Campbell, Seth Godin, Neil Patel and 30 other experts share their secrets on how you can build reader engagement on your own blog.

Don't miss out on this. Read More

Steve Jobs didn’t sell the iPhone based on technology; it was what you could do with it. A simple concept helps you create meaningful content to generate the same energy and passion in your communications, marketing, and events. You can become a Master of Meaning – just like Steve. Read More

If you’re looking for ways to develop or extend a competitive advantage, consider using smartphones (and their bigger cousins, tablets) to gain an edge. There are some innovative and inexpensive ways of using mobile devices out of the office. Here are 7 to get you started: Read More

This post discusses the BYOD movement--“Bring Your Own (computing) Device” to work movement, which has swept America in the past five years. If your business is like ours, you’re now under pressure to allow employees to use their own smartphones, tablets and laptops for work. A study last year foun Read More

The New MySpace officially went Live on Wednesday, and it's dramatically different, not only from the old MySpace, but from other social networks. But will it be it be a success? Read More

Content marketing doesn't have to (and shouldn't) stop after the sale. Here are four quick content marketing lessons that came along with the yogurt I just ate as a snack. Read More

Watch out! A DDoS attack may happen to your company's cloud based storage at any time. It can affect your database's functionality and it can also include malicious software. Here is how you can prevent it. Read More

Jerry Pollio, a professional franchise consultant, starts down the path of franchise ownership himself. He shares the steps he is taking as he researches several franchise opportunities and performs the necessary due diligence. Read More