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Buying a franchise? You don't have to take a hit. Just make sure that you're really a fit. Yes: that rhymed. Please read why it does, and why today's franchise buyer's need to make sure that they ARE in fact, a fit. Read More

Setting up new businesses and the success of those businesses is naturally affected by the level of experience that franchisees bring from previous years spent learning, making mistakes, and innovating in their professional and personal lives. Read More

After years of preaching the gospel of "tell your story," I finally get around to telling mine. In Episode 22 of the Content Marketing Podcast, I tell the story of how I came to do what I do and how Resonance Content Marketing came to exist. Read More

If you are ready to get the word out about your business, one of the steps that you need to do is to select the right advertising medium where you will promote your small business.

For a small business, every dollar is precious. Small businesses do not advertise for the sake of advertising. Inst Read More

It’s not going to be an option. Once you sign a franchise agreement, you are committed. You’re going to have to follow the rules. The Rules. As laid out in the franchise operations manual and contract. Can you do it? Read More

In this franchise blog post, I review the Curves For Women franchise business opportunity. Curves has had some issues of late-that's for sure. But, is this opportunity still a good one? Find out. Read More

We investigated customer definitions for three BI solutions from our ecosystem. Learn about the best business intelligence solutions and who should use them. Read More

One of the most pervasive themes in American thought comes out of the pioneering spirit that settled and built a nation. It's the Can-Do attitude. It's really not unique to America though. Read More

The growth of corporate communication can be attributed to the trend among progressive companies to appoint a communication man to top managerial positions (and even in the executive board). Corporate Executive Officers (CEOs) are beginning to realize that the success or failure of corporate strategies depends on how communication resources are harnessed. Read More

Analysing how your rivals have “set out their stall” not only enables you to assess how high the risk of new market entry is for you, but also how best to respond. An excellent second post on competitive analysis Read More