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Dan Kenitz looks at the features and benefits that creating an email list has to offer, especially if you're using the right technology. If it all comes at the right price, you're in for some fun.

"In the world of online marketing, few principles are heralded as much as the importance of creatin Read More

Discusses 8 things you can do to increase the value of your business, such as re-defining your market, diversifying your customer base, etc. Read More

I believe that there are 5 main reasons why people fail at affiliate marketing:

1. Lack of education — thorough (and ongoing) education saves you both time and money
2. Laziness — there is no such thing as big-bucks-fast (if not at the expense of violating rules, of course), and you want Read More

After hours of slaving away at your keyboard, you’ve finally done it – you’ve completed what could possibly be the world’s most perfect blog post. Your arguments are solid, your sources make complete sense. You were clever, but concise; articulate but understandable. As you click the publish button Read More

One of the most challenging and most commonly misunderstood components of successful business-to-business marketing is lead generation and nurturing (or 'demand generation and management') Read More

There is discrimination out there that you will face as a business owner, whether you operate online or off. It’s not just a question of gender, either. There is still discrimination on the basis of anything that may set each of us apart. Changing names is no guarantee that you won’t run across a client with a problem based on your pseudonym Read More

As small business owners, we must always prioritize our goals and tasks. Here are 10 search engine marketing tasks you can complete in about 10 minutes or less that can deliver results worth many times that level of effort. Read More