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Why is getting your facts accurate for an online audience so important? What can erode the trust between you and your audience? Discover how truth is eroded by three real life examples. Read More

Is there a Dark Lord of the Sith in control of your social media campaign? How can you spot one? These are good questions if you want to maximise your social media investment returns. Read More

Television is an important part of the modern life. But as well as being a social element to our lives, we can also learn a lot about the world to help our businesses. Here are some of the important lessons from television. Read More

This infographic summarizes the results of an in depth study about the email marketing best practices of 15 smart marketers. Read More

Email marketing is an essential part for every conversion optimization strategy. It has long been used to reduce cart abandonment, increase returning customers and of course build and maintain a relationship with customers.

In this article you'll learn about strategies for Growing Your Email Lis Read More

Producing high-quality content can be difficult to do, especially if you need to update your blog on a regular basis to maintain your readership. Fortunately, these 10 blogging tools will help you blog more efficiently and more effectively:
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How can you create high quality content easily? Here is a simple step by step guide for the creation of your next article. Read More

Some businesses love it, some businesses hate it but should you allow your staff to promote your business via their personal social media accounts. We look at both the advantages and disadvantages. Read More

There are subtle differences between American and British English. The differences can be so small that UK brands are sometimes letting their bloggers use US English on their sites. Yet research has shown that audiences don't like this. So should you be using US or UK English? Read More

Email marketing is a mixture of direct mail and cold calling, but the approach still lacks in certain areas. It has revolutionized the digital marketing era. Read More