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Speaking to the right audience is important. You might know that audience, but do you know how they want to be spoken to? Getting the right tone and words right is an essential step in the content marketing strategy. Learn why it is important and what might impact your choice. Read More

Too many people involved in your digital marketing campaigns can cause huge problems for your brand. What are these problems and how can you solve them? Read More

Nowadays, Keywords phrases and Keywords topics are at the important of search engine marketing. When you use keywords in title and phrases, search engines will highlight them in the search results if a user has performed a query, including those keywords. Read More

Starting a blog is hard. So is trying to get people to read it. If you're struggling with visitors, then read these reasons why that might be. Read More

What are the signs that your digital marketing campaign is not working? What can you do to prevent it? We answer those questions in this blog post. Read More

Find out how to avoid your emails ending up in the Gmail promotions tab where they may get overlooked. See our top tips to ensure that your emails always end up in your audience's primary inbox. Read More

Our first infographic looks into why blogging is so important for your business. From ROI to customer engagement - read why you should be blogging right now! Read More

Why is email marketing so effective for businesses? This article looks at the main points and backs them up with statistics from various studies. Read More

Take advantage of Twitter; here are some of the best ways to use the social media network. From Brand awareness to marketing intelligence, we have top tips that will help your business grow. Read More

Newsjacking is the art of taking a trending news story and turning it into a promotional opportunity. Read the advantages of newsjacking and determine whether you should start creating your own campaigns! Read More