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All of us have been through the writer’s block syndrome, here are 10 content ideas that will help you write better Read More

DCIM implementation offers several noticeable benefits including increased time and cost savings, enhanced productivity, and a better return on investment. Some of the key benefits of deploying a structured DCIM solution include:


1. Clear visibility – Provision of accurate and current info Read More

Does Your Content Marketing Campaign Resonate with the Core Message of Your Brand?

Understanding the core message and purpose of your brand would be the first step to creating an effective content marketing campaign. If you are sure of who you are and what your brand aspires to be, then the mess Read More

Considering that it is the age of Internet and smartphones, you would probably research your desired product. This would consist of reading reviews, functionality of the product, extra features, testimonials and so on.

When it comes to a B2B, the picture is no different. Lead generation is one o Read More

Definitions of content marketing abound across the Internet. Experts have all tried to explain that it is all about a complete reversal of the “selling process” as a result of severe anti-advertising backlash from customers. Brands now have to “provide valuable information” and gain trust before cu Read More

In an uncontrolled environment, rogue text messages can inflict significant damage on a business. By its very nature, text messages are easy to create and send. In fact, the name ‘text messages’ itself is now a misnomer. Its more technologically suave cousin, the Multimedia Message, can be used to Read More

e-shopping is bound to soar in the future with the e-commerce industry witnessing growth in sales and brand recognition. This has kept e-marketers busy, studying customers’ behaviour and analysing how to best service consumers so that their needs and wants are met comfortably. We see popular online Read More

“Aur Dikhao” is not just a jingle on TV. It is Amazon’s way of taking on the local competition in India. “Aur Dikhao” is how the company, which is known for its wide variety of products, simplified its brand identity for its customers. If your business has something unique to offer, you must think Read More

As the most critical component of your monitoring, Configuration Management Database (CMDB) is a centralized repository that stores information on all the significant entities in your IT environment. The entities, termed as Configuration Items (CIs) can be hardware, the installed software applicati Read More

An increase in sales isn't the ONLY thing you can get from a good content marketing strategy. There are 3 other things you'll get to enjoy, too. Read More