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The following guide will teach you how to prepare your SEO brief.

At the end of this article, you will have a solid grasp on how an SEO brief should be structured. This helps to give you the most accurate quote possible, with the primary intention of reaching the goals of your business. Read More

When it comes to taking that big leap into the world of purchasing SEO services, many businesses (both large and small) make the mistake of choosing an agency or consultant that has the best sales pitch without evaluating some vital criteria first. Read More

Unlike pay-per-click advertising (PPC), SEO is an investment in your business that will continue to grow over time. However like all investments, understand

Pricing for SEO varies greatly and it will generally depend on the type of service you require. In my experience working in the SEO industr Read More

Search Engine Optimisation (SEO) put simply is about making changes to websites that help increase search engine visibility. These changes take place on your own website (on page optimisation and content creation) and on other peoples’ websites (contributor content and links pointing to your websit Read More

If you're wondering what makes a good guerilla or content marketing campaign, check out these four examples. Each includes take away practical lessons. Read More

This is an in-depth guide for small businesses wanting to get a website. It provides advice on where to find web designers, how to plan and prepare a brief as well as what to expect on pricing. Read More

The web design business is a tough game, particularly if you are surviving project by project and fighting it out with other agencies for every single project. If you aren't embracing recurring revenue sources just yet or you want to make sure you are covering all bases here are 8 ways you can buil Read More

Thinking of offering CRO as a service? Or maybe you already do, but can't get any clients. Checkout these ideas on getting those first few CRO clients. Read More

We take a look at Rand's claim that anchor text is dying while co-citation is on the rise. We analysed two websites for the same phrases Rand mentions in his video. Read More

When looking to improve the way a business operates, whether in terms of finance, output or customer satisfaction, there will be a need to improve the business processes. A business process is anything that happens within a company as a collection of related and structured activities that work toge Read More