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Most website owners who are just starting up are more than happy to simply market using paid-for ads and articles, and they simply cross their fingers that these methods will be effective. While these methods can work, proper SEO is the best way to dramatically increase the amount of targeted traffi... Read More

The recent Facebook acquisition of Glancee is instructive for entrepreneurs building a company around a product. You may be acquired for the team you have built, so focus on your team as much as the product. Read More

In this post, I answer two of my reader's top e-mail marketing questions. Read More

College graduations are being celebrated, and newly-minted grads are looking for jobs. If you are just graduating, you will want to be able to stand out during the job search. You also need to be ready to take advantage of any opportunity that comes. Read More

The PR Verdict: “A” for Father Amorth for a well managed media hit almost entirely devoid of content. Is the murder mystery any closer to be solve, or could the Vatican's chief exorcist be a fame junkie? Read More

When you send people junk that does not interest them, you're hurting your brand.You may want to read about the three types of spam to learn more about this idea. Read More

There are now multiple ways for web site viewers to like your brand and your web content. What is the best way to integrate social media into your web design? Read More

Many people assume that a simple logo will cost less. However, to create a stunning, simple logo requires experience, time to explore and time to refine. Read More

If you want to increase your business’ social media marketing effectiveness, add a blog to your marketing mix with 7 reasons every business should blog. Read More

With the popularity of photo-sharing mobile tool Instagram, it was only natural that a similar tool for video would follow. The latest video editing sharing application is Viddy, which has just recently surpassed 26 million users in May 2012. Read More