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How storytelling became one of the most savagely abused terms in marketing … and how we can restore it to its former glory Read More

KFC is sending a sandwich to space. Love or hate the idea, you cannot deny it has created some social marketing buzz—as exhibited by the response on Twitter. Read More

Is there a secret to productivity?

A holy grail you can sip from to suddenly harness all your energy and complete all your tasks?
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Hashtags used to be prevalent only on Twitter. Now, it’s all over Facebook, Instagram, Google+, and Pinterest. More than just a by-product of social networks, hashtags can serve as your leverage to build your brand.

Here are the strategic ways on how to use social media hashtags. Read More

If you'd like to learn the 8 steps to owning a profitable franchise business, watch my video. Here's a tip: If you've never bought a franchise, you need to find out how to do it. Watch this-it's a good start. To profitibility. Read More

Google just released a new app that could help businesses backup and sync files more efficiently. Backup and Sync is the aptly named application that will essentially replace parts of the existing Google Drive desktop apps for Mac and PC. Read More

The H-1B visa program has brought hundreds of thousands of foreign tech workers to the U.S. to work on everything from cutting-edge R&D to enterprise IT office support. A shift in the rules will change how many companies manage their hiring. Read More

Maybe the London-based hacker group -- which goes by the name "Turkish Crime Family" -- doesn't have access to 250-million Apple iCloud account names and passwords. But they do have access to some indeterminate number of accounts, and that's more than enough reason to exercise caution. Read More

If you’re doing search engine optimization (SEO) properly today, then a significant portion of your effort will overlap with traditional public relations (PR). Read More

IT architect Keith Townsend says companies must get out in front of shadow IT rather than view it as an unmanageable threat.
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