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Apple is the standard-bearer in creative business practices. It's easier than you think, though, if you're looking to replicate their success. Here's how.
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Going online without a plan is possible, but is it really necessary?
Learn these 7 tips to help you create a social media plan and boost your sales. Read More

Do you want to reach millions of people with your brand or message? Then you should be posting videos on Facebook. But not just any old videos -- learn how to give yourself the best chance to go viral. Read More

If you want your content to succeed, you need to bake result-driven thinking into every stage of your content pipeline. Write every article with a focus on who you're writing it for, where you'll post the content, and how you'll share it. Read More

Innovation doesn’t always make you a winner in business. In my role as an angel investor in startups, almost every pitch I see highlights some real innovation in technology, business model, or market opportunity. Yet only a few of these get funded, and even fewer become dominant players in their ch Read More

Traditional television is fading fast. Today’s consumers want total control over the content they view, and streaming boxes and services such as Roku (NASDAQ:ROKU) are making this possible.
In addition to providing content from broadcast TV and movie studios, Roku lets your small business create a Read More

Video technology specialists at Vydia have announced a new Rights and Social Sync feature, designed to ensure businesses don’t waste time, money and effort creating video content only to have it snatched and re-posted elsewhere with out acknowledgement. Read More

Facebook (NASDAQ:FB) Messenger, the popular instant messaging service launched by the social networking giant in 2011, is increasingly seeing more people turning to it to connect with the brands they care about. According to a study commissioned by Facebook, over 330 million people connected with a Read More

We've compiled a huge list of 179 content marketing tools and resources to help you with every part of your content marketing strategy. Read More

I’ve written quite a bit on Small Business Trends about Generation Z, including the best ways to market to Gen Z shoppers, the one thing Generation Z really wants and six ways to get Generation Z into your store. But with the holiday shopping season in full swing, there’s still more to say about th Read More