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Growing up, I was never able to make a paper airplane that actually worked.  No matter what I did, how I folded it, what kind of paper I used – it didn’t matter. I could never manage to create... Read More

By many accounts, the franchise "industry" is one of the privileged that is poised to react favorably to the down economy. Coupled with the recent boom in the popularity and understanding of the franchise model, this is perhaps one of many reasons that more and more businesses in a wide array of in Read More

With just 140 characters, twitter has changed what it means to communicate. And, in case you haven’t noticed, the way we do business too. If you aren’t using twitter, talk to someone who does. Find out why they do and what twitter has done for their business. With such simplicity and such versatili Read More

Consultants are often engaged to help a company when specific expertise is required. For that engagement to be a success, it is vital that the engaging company ensures that the scope of the work is defined and that the consultant does not end up doing other things that should be done by operational Read More

If you use another business to help with the marketing of your brand, then if you see them as a partner you are likely to get better results.Experienced and successful marketers never try and do it all themselves. Here are 7 tips to help you to get better results.

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Don't overlook these 8 tax deductions that could reduce your tax liability. You might find that you don't owe as much after all. Read More

If I could show you how to make money on Twitter, would you be interested? I use twelve different Twitter accounts (more on that later) to sell different products, tools, and services. And, like any line of business... Read More

I almost did it. I was sooo close. And, I love Twitter.com so much. What was I thinking? What the heck made me even consider doing something that was completely anti-social, in our social media space. I am a human. That could be part of it... Read More

here's a post from Network Solution's, Shashi Bellamkonda, the "Social Media Swami."
The inspiration for the title of this post came from a talk that my friend Kami Huyse, COO of Zoetica, gave to the PRSA - Digital Impact conference NYC in May. Read More

Long tail keywords are longer (at least 2 or 3 words) and are more descriptive than head terms. People are more likely to search for long tail keywords. Read More