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Dirty ovens need help, folks. You heard right. An Oven-Cleaning franchise IS the help! Cmon. Folks that live in the UK will actually pay a "technician" to come over and clean their fish and chip encrusted ovens? No offense to my... Read More

Constant Contact, a leading provider of email marketing tools, just announced it's first ever awards recognizing outstanding email campaigns by franchisors and franchisees. The Franchise Excellence in Email Awards will recognize outstanding achievements in email marketing in three categories as... Read More

What would you think if I told you I didn’t have time to talk to my customers? Or if I told you that listening to my customers isn’t a high priority for me? You’d look at me like I was... Read More

As a marketing consultant to small and mid-sized companies nationwide, I spend a great deal of time talking to business owners about the importance of marketing and communications, and the tremendous value these functions can deliver for their enterprises – but only when orchestrated strategically and effectively. As part of these discussions, I often ask if a dedicated marketing plan is in place Read More

Would your boss mount a commando-operation to rescue you from an Iranian prison? Ross Perot did! Would your boss spend $25 Million of his own money to pay the salaries of 3,000 employees while his factory, destroyed by fire, was being rebuilt? These and more as I make my nominations for the CEO Hall of Honor! Read More

January is usually a month filled with hope. For some, it's also filled with fantasies of unshackling themselves from their corporate desks, and becoming their own bosses. Although only a small percentage of people actually have the courage to take... Read More

Here's a recap of this year's most read articles. This list should give you a better idea of what I write about, and what this blog's readers like. Maybe you'll feel like subscribing to the RSS or email subscription feed... Read More

During the educational seminars on franchising that I present, questions are often raised from the attendees concerning the different ways that one can grow a franchise that they buy... Read More

Balihoo Inc. out of Boise, Idaho, is a "Local Marketing Automation" provider, and works in several different industries, including the franchise industry. I've interacted with the folks up there more than a few times... Read More

Red Mango, an up and coming franchise brand, is adding some choices to those thinking about investing in a Red Mango franchise. There's now three different types of franchises you can buy. They are; Red Mango Full-Service, which offers customers... Read More