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Most companies are investing in content marketing but doubts remain over effectiveness, according to new research conducted by Redshift Research on behalf of Bite. Read More

If you’re in B2B sales, this is a must read. Software Advice recently analyzed data collected from 6,000,000 unique visitors to the Software Advice website to shed light on when B2B buyers perform research on the Web, when they convert on a website and the best time to contact them. Read More

Guest blogging done wrong is more than just a waste of your valuable time and energy, but can actively hurt your blog. Here are the three biggest signs to telling if your guest blogging is helping or hurting your image. Read More

Rod Miller, head of new program development of Corporate Award Source, informs us of the benefits of a happy hour with co-workers and provides us with companies who have leveraged these outings to improve employee morale and productivity. Read More

Forget whatever preconceived notions you may have about traditional recurring billing and subscription management software. The team behind Zuora has gotten rid of the limitations that businesses once struggled to overcome. Now, the popular subscription commerce, billing, and finance solution offer Read More

I know that not all businesses have the money to hire someone to create content for their pages, though I highly recommend it. If you cannot afford someone or just don’t want to pay someone, there are a few things you can do to make the content on your company’s pages better. Read More

I didn't even know about the canned responses option ...But, what if we gave you a simple way to more effectively use a tool you already have at your disposal? What if we told you the tactic would take less than 10 minutes a week, but has been shown to be one of the most effective content marketing Read More

It's day 7 of my 30 Days to 1000 Facebook Fans and I've already made my first launch mistake. I don't claim to be an expert and am documenting my progress. My advertising costs per click are super high and I don't even have a product yet!! Read more of my mistakes in the link. Read More

The very same tools that many of us use to work with our own teams can be leveraged to wonderful effect when collaborating with service providers. Read More

It is fairly easy to start a blog, but a lot more difficult to make it a successful one. One of the most important tasks involved in doing so is active promotions and marketing. Without effective promotions it’s quite difficult to survive in the long run. I already talked about some powerful method Read More