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A very interesting video by Guy Kawasaki at Silicon Valley Bank’s CEO Summit, Guy shares 12 lessons he learnt from Steve Jobs. A must watch video for every entrepreneur. Read More

Content marketing isn't nearly as complicated as some of us like to make it -- in fact, Brian Clark of Copyblogger boils it down to five simple elements: Context, Cornerstone, Connection, Conversion, and Copy. Read More

Practical tips and ideas on how to stop procrastinating. Applicable to both business and life in general. Read More

Here’s my 5 step, easy-peasy process to ramp up your copy writing dexterity and start cranking out words that impact your bottom-line… Read More

How Richard Branson Got It Wrong

Richard Branson just repeated the dubious old claim that the best business lessons come from failed startups. They don’t.

Think of it this way. Read More

Brainstorming is not all that it’s cracked up to be. Problem is it doesn’t unlock creativity; it stifles it. Numerous studies reveal that brainstorming groups think of fewer ideas than people working alone, and group performance gets worse as size increases.
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The failure of Ron Johnson at JC Penney holds important lessons for small business owners on how not to move to fast and alienate loyal customers. In this post I discuss what went wrong and what small business owners need to understand and learn so they don't end up in similar situation. Read More

Internet marketing through newsletters is a smart way to get people interested in what you do. If you have an online business, you probably spend a lot of time thinking about how to get more visitors who are your potential customers to your website. Read More

Where did this pervasive sense of entitlement in our business culture come from? I’ve written about this before, but I was surprised again recently at a conference for startups when a couple of entrepreneurs started berating investors for their low rate of funding for early-stage startups. It sound Read More

If you are either planning or hosting a party in the near future and want to make sure that the event etches itself in the history books as being one of the greatest events of all time. Read More