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This information can be wonderfully helpful to consider when designing and writing messages, but this approach to preheaders can also help your desktop opens too. Sure, we all know about the Outlook preview pane, but webmail clients like Gmail also give readers a chance to preview what’s in their m Read More

About a year ago I wrote a couple of posts on tablet strategy. Those thoughts in many ways are still valid, though I’m always willing to change an opinion if and when new info becomes available. So for this post I thought it would be interesting to see what has changed in the world of… Read More

It’s too soon to say definitively how the advent of cloud technology will affect the vast landscape of IT jobs, but that certainly hasn’t quieted slowed the speculation and amplified voices of those who bemoan the shrinking importance of traditional IT organizational structures. Read More

The most important part of pre-franchise ownership is the research aspect. The problem here is that most people, (99%) have never invested in a franchise, so they don't know how to do great franchise research. But, I do. And, I'm teaching it in this post. Read More

Before our lives revolved around the Internet, it was easy to market in a vacuum. Small business owners could put a good product or service out there, create a few promotional items and assume by sales that all was going according to plan. Read More

Is it possible that the Empire was brought down not by the Rebel Alliance, but by their own poor business decisions? Read More

Twitter has nearly half a billion registered users and there are 175 million tweets every day. Here are a collation of posts to help you on Twitter. Read More

The kind of business structure you choose will impact how your company is taxed, whether as an LLC, S or C corporation. Here is an in-depth look at the kinds allowable deductions possible with each. Read More

How can small businesses (and big ones) own this 'commission only' model? Follow these pointers to a successful team and profitable future. Read More

Facebook has been on the stock market for nearly a week now. Here is how the Facebook IPO effects the company, its employees, and you. Read More