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In 2014, you need to run marketing campaigns that tap into the latest technologies and trends. And there's no better way to get a sense of the current Zetgiest than to sample the newest English words. From Phubbing to Selfie and Twerk to Brain Fatigue, twenty thirteen was a big year for quirky word Read More

The most successful bloggers know that a critical component of their posts is not just the post idea, but how they execute it. What separates successful bloggers from the average ones is their ability to catch and hold the reader's attention throughout a piece. Read More

In order to make things easier, Arrae narrowed things down for you. Here is the list of 2014 local SEO tips in an easy-to-digest infographic. These tips are curated from the top search engine resources, and feature the pieces of information that we believe will help you in your 2014 marketing endea Read More

Social media is not rocket science. That’s good news because it means that with some minor adjustments to your Facebook page, Twitter account and weekly calendar you can stand out from your competition, get more leads and engage with more customers. Read More

This infographic from cloudtactix aims to explain how and why local SEO can help your business, and guide you through the basics of beginning the process. We hope you find the content within helpful and encouraging. Read More

The holiday shopping season seems to start earlier and earlier each year, but small businesses owners can still drive significant revenue and foster long-term loyalty by employing these timely marketing tips ahead of the final rush. Read More

8 out of 10 business think that social media can harm a businesses' reputation, if not used properly. Check out this visual for some stunning statistics that show the impact of Twitter, how twitter affects purchasing decision, what are the biggest challenge for corporate media involvement? Why bran Read More

When you’re looking to raise awareness of your exciting new startup, drive website traffic to your business website or let everybody know about your incredible new products and services, one of the most effective ways to do this is to tap into existing sources of online influence.This visual from T Read More

Twitter is quickly becoming a vital social media arsenal for business owners; particularly those who offer services to the public. But like all other marketing channels there are some good ways to approach Twitter in order to build your following and make your presence known. When you are using Twi Read More

Regardless of the industry you’re in, just remember that you are your name.

This is why establishing online authority is essential, aside from the wonderful opportunities that can come from doing so. Read More