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Influencer marketing puts people front and center, only this time it’s not about the audience, but about those who they look up to for guidance and advice. Instead of taking the time to develop a marketing strategy, you are now focusing on developing a relationship with another human being. It’s a Read More

It's a fact that Pinterest users buy more frequently than users on any other social network, whether they're shopping online or in a store. And on top of that, Pinterest users also spend more money per purchase than any other social network.

But you have one big problem: How can you turn those Read More

Social media is canvassing the nation, as nearly two-thirds of American adults use social networking sites, jumping nearly tenfold in the past 10 years, reports the Pew Research Center. From reputation management to global marketing, several American cities stand out for their use of networks to sp Read More

This infographic from SlideGenius shows you how Twitter can help you better engage your audience by sharing relevant and up-to-date content with impact, actively increasing your chances of getting more loyal customers. Read More

Content has been in the limelight ever since the digital marketing space became a prime location to sell products and services. The internet has been a blessing for marketing companies not just because it has tangible results but also because it provides valuable feedback to how well the campaign i Read More

Vine marketing can be a big difference in getting you ahead in the competition. Do not allow your competitors to win over your leads by not following the Do’s and Don’t’s mentioned in the following article. Read More

If you were to go online shopping, you would prefer to buy from an e-commerce site with a meritable online reputation, right?

The power of social media is not a secret anymore. Almost every business now leverages the different social media channels to improve their presence and branding. If ever Read More

Using Instagram as a business can be huge for reaching new customers and connecting with your current customers, especially if you have a product or service that easily lends itself to taking beautiful photos. However, many businesses just aren’t sure how to promote themselves on this social platfo Read More

Knowing your way around some of the most used software in business is always going to be a positive. You’ll be able to get your tasks done efficiently and also be able to help your colleagues by providing your know-how.

Having some of the extra knowledge that even your boss may not know will be Read More

We are in for an exciting year as far as content goes. As technology brings changes in how users consume content, publishers also need to creatively adapt to these trends. We take you through the trends in Content Marketing to help you plan your 2016 budget. Read More