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One of the most significant factors in social media’s pivotal role in online marketing is the ease with which marketers can pay to promote ads alongside their social profiles, videos, and feeds. Paid social amplification is an incredible tool on a marketer’s belt. It offers a world of information a Read More

Did you know that, 8 in every 10 of generation Z - those born around the year 2000 - use some kind of social media. And that last year 1 in 4 of generation Z left Facebook.

This tech-savvy group is connected 24/7, have an attention span of around 8 seconds, they communicate with images emoticons Read More

Using insights from 47 million images, music tracks and collection of videos, Shutterstock's annual infographic looks at which searches and styles are on the rise, and predicting what will rule the creative world in 2014. Read More

Blogging has been identified as one of the best ways to attract new customers. 57 percent of companies with a blog have acquired a customer from their blog, which means if you blog more, you'll get more customers.

An infographic from Quicksprout shows that blogging highly affects consumer buying Read More

With over a billion websites and over two billion active internet users out there, it can be astonishingly difficult to design an attention-grabbing website what keeps a visitor long enough. For those who plan to either jump-start or redesign a website, here's several useful stats that they should Read More

If you are a bloggers, marketer or entrepreneur that plans to sell some kind of training course then you will want to know the best way to deliver that training to your customers. Read More

Twitter remains to be an indispensable marketing tool today. Here is Twitter marketing by the numbers. The truth is there are literally hundreds of interesting yet random Twitter facts on the web. However, the article only includes the statistics we deemed relevant for digital marketers and those t Read More

Instagram is a phenomenal platform for brand storytelling and customer engagement. Did you know that Instagram now has 300 monthly active users and 67 percent of the world's biggest brands now use Instagram. With Instagram you can reach 100 percent of your followers organically. So how do you get y Read More

Your photos and images display differently across the different social media channels so you need to make sure that your photos are optimized for each one. This can often lead to a lot of searching online to find out the correct dimensions for Facebook, Twitter, Instagram etc. Wouldn’t it be useful Read More

A successful content marketing strategy relies on a healthy mix of content. Creating content that triggers an emotional response helps brands do good - both for their consumers and for social causes. Read More