No matter what industry we’re in, we’re used to getting information the instant it becomes available, and being able to act on that info with the proverbial “few clicks” and to share it with a hashtag or two. We like to see what our “friends” are up to without having to ask them. We watch trending topics to gain insight about the world around us, as it happens. Media buyers can increase efficiency and market insight with this same real-time technology.
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Jjhnsn voted on the following stories on BizSugar
Why Real-Time Matters to Media Buyers
Posted by jjhnsn under AdvertisingFrom http://www.avenueright.com 5238 days ago
3 BEs for Creating a Killer Advertising RFP
Posted by jjhnsn under AdvertisingFrom http://www.avenueright.com 5257 days ago
The questions on an RFP don’t need to be cryptic and complex. But asking them in that initial communication touch—the RFP—not only saves time spent in the evaluation and negotiation process, but helps the buyer communicate goals and objectives to the seller.
This article provides 3 tips for getting all the information you need the first time around Read More
This article provides 3 tips for getting all the information you need the first time around Read More
Media Buying + Technology Trends
Posted by jjhnsn under AdvertisingFrom http://www.avenueright.com 5282 days ago
Advances in media buying technology enable advertisers to reach local consumers more effectively and stand out among the noise. This post examines how technology and media buying have come together to increase process efficiency and improve advertising ROI
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9 Circles of Media Buying Hell
Posted by jjhnsn under AdvertisingFrom http://www.avenueright.com 5283 days ago
This article describes how the process of planning and buying media might fit into the circles of hell described in Dante’s Divine Comedy. Almost
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What an Airline Ticket Can Teach Us about Media Buying
Posted by jjhnsn under AdvertisingFrom http://www.avenueright.com 5284 days ago
Paying the right price for a great seat on that flight to Jamaica is an art form. So is negotiating placement and rate in media buying. This article compares these two purchases, and includes tips on using technology to get the best rate and placement for your "flight.
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10 Reasons Not To Ignore Your Blog For Facebook
Posted by waltgoshert under Social MediaFrom http://smallbiztrends.com 5286 days ago
Made Hot by: dreamwithdeadline on April 29, 2010 4:36 pm
Brace yourself: Facebook is trying to take over the world. Or, if not the world, at least the entire Internet.
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Why Do Customers Tattoo Themselves with the Brands They Love?
Posted by BOAI under MarketingFrom http://www.businessopportunitiesandideas.com 5287 days ago
Made Hot by: HeatherStone on May 1, 2010 10:35 pm
Harley-Davidson, Nike, Playboy, Coca-Cola, VW, and Apple logos have been permanently etched into the skins of customers worldwide. Why do they do it?
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