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No matter how wonderful your company’s product or service is, if you don’t advertise, nobody will know about it. The goal of any advertising program should be to cost-effectively reach the largest audience possible and attract new customers. If done correctly, advertising can be a wonderful investm Read More

Design plays a key role in the functionality and overall appearance of a product. A good design will offer a wonderful experience to the user. Here is a FREE whitepaper that will give you a detailed understanding of 8 important steps involved in designing a product. Read More

Whether you’re facing writer's block or a creative slump, creating compelling content can feel elusive. The good news? While writing great blog content on a consistent basis can seem overwhelming, it is possible. Here are 7 steps to writing a great blog post every time. Read More

So, in reality, how to save more money?

You might think that you need to live a miserable life, counting every penny you save and spend, giving up your daily dose of your favorite coffee or say bubye to an outfit you desired to buy or cancel your trip to Hawaii.

But, there are many possible w Read More

When I hear executives and professionals in larger businesses talking about their dream of going out on their own to start a new company, I always cringe. I have been there and done that. They and I never realized how hard it is to break the big-company habits and conventions. If you are going to d Read More

We can’t promise you that your logo will become the next Nike swoosh. But if you pay attention and learn from famous logos, you can find a design that supports and enhances, rather than undermines, your brand. Read More

Whether you’re starting a new business or have an existing business, ask yourself: does your logo reflect your true brand? If it doesn’t, consider rebranding your business. Here's a good luck at successful rebrands, with lessons for your business. Read More

The number of apps out there is colossal. There are more than a million available from the Apple App Store alone. So how do you know which will be genuinely useful – and which will simply sit on your device unused? Read More

Understanding the psychology behind consumer behaviors, emotions and tendencies is a super-powerful technic on the road to achieving and maintaining customer loyalty.

Apply these 6 super-psychological triggers to maximize customer retention. Read More

Each email marketing tool comes with so many features and integrations, it becomes difficult to sift through and find one that suits your company’s needs best. Check out these 4 top email marketing tools for small business.
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