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Media coverage of food is often limited to how it tastes.

While that’s important, the Food Sustainability Media Awards goes beyond taste – recognizing that food is really ‘good’ when it benefits people and the planet, which is why you’re probably reading this after searching for ‘Good Food Media Read More

One of the biggest problems when working as a freelancer at home (especially) is staying on the track with your to-do list. Because you don’t have a “physical boss” to come up to you and push you to complete your projects, you need to use self-discipline to stay organized and meet all the deadlines Read More

Many brands struggle with storytelling, even though it continues to gain traction as a sales and marketing tool. The key to creating stories is being aware of what's around you and what you're experiencing, as well as reflecting the interests and needs of your customers. Read More

One side tells us to write longer blog posts, the other to pin our hopes on video. Which camp holds the key to the future of content marketing? Read More

Every business wants happy and satisfied customers to stay ahead of competition. A help desk management solution automates the cycle of resolving customer's request or complaint and helps you provide quality customer support and assistance. It allows you to track and resolve customer complaints ef Read More

Getting customers to make the first purchase is only half the battle of growing your brand. The other half is customer retention—and that's a real challenge to achieve.

Your content marketing and SEO can be on point and healthy, your lead gen vendor can be in sync and delivering increasingly hig Read More

Workflows provide a simple way to understand your business operations. These documented workflows can be optimized and automated to increase profits.
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Whether your landing page’s goal is to sell products, generate clicks, or build mailing lists, they all require traffic to succeed. However, if your landing page conversions are lacking, the traffic you gain will not equal success. Read More

While Facebook may have more users than Pinterest, the 150 million monthly active users on Pinterest don’t add up to something marketers should ignore. In fact, this means that Pinterest has increased its monthly active user base by 50% since 2015, which means that it has enormous potential as a m Read More

Pinterest content marketing for referral traffic discussed with the very clever Louise Cottrell of Travelpinners.com. Louise specialises in building audiences as well as driving traffic, leads and sales in the travel and tourism space. Read More