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Outsourcing is nothing new. Manufacturing, support, accounting, marketing, and more have all been outsourced for decades to save time and money (although modern outsourcing only really started with IBM). Read More

Everything has a process.

Processes are refined only after a considerable amount of time has been given to them so that the results we use to evaluate them are somewhat sound. Nothing ‘spur of the moment’ is allowed. That is, of course, unless grievous bodily harm is inflicted.
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Sometimes it feels like everything is out there just to distract you from getting your work done. From Facebook, to Twitter, to the news, to that squirrel that just ran past your window. Read More

Startups are gaining momentum every year, and 2016 was a particularly great year for them. Although it has barely begun, 2017 promises to be even better. Successful new startups benefit marketers and entrepreneurs around the globe with their new ideas and innovations, bringing new ways of thinking Read More

There are certain crucial factors which are mandatory for any mobile application that makes it simple but smart. Read More

To have one successful business requires a series of failures…

The overnight success that everybody chases takes five years to happen.

This means that any big company that makes the news today has a history of failures and mistakes. Read More

Marketing research is far from the easiest type of content to create, but as nearly half of B2B marketers know, that hard work is worth it. Read More

When it comes to social media, our standards are set pretty high up there. It takes a team of people to make us stop, click, laugh, or ponder when seeing a social media post. One could say, if you want to rule the Earthlings – you’d need a nebula sized idea to make your social media do just that. S Read More

CSS Preprocessors helps in styling web pages and user interfaces in a much better way than CSS using features like variables, mixins, nesting, etc. Check out this article to know more about these tools, their features and the best CSS Preprocessors. Read More

In the age of the digital customer, delivering differentiated customer service has become a strategic imperative.

Statistics show that 78% of customers have ended a business relationship because of bad customer service, while it's also estimated that it costs a company six to seven times more t Read More