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Many SMEs fail to give sufficient importance to their marketing efforts, especially when the business is running smoothly and revenue is achieving targets. Sometimes, it’s only when profits start falling and regular customers aren’t returning that business owners begin looking at their marketing st Read More

All entrepreneurs need money to begin their own small business. But most bank lenders won’t approve you for a company loans. Here are 12 proven, unexpected and a few new ways to start your firm and to finance your startup business. Read More

A business blog is probably one of the cost-effective sales tools at your disposal. It’s a great way to demonstrate your expertise in your industry, showcase your products or services, attract leads for your business, and even, optimise your business for search engines (so that people looking for y Read More

Selecting the right e-commerce platform for your online business is a big part in setting up your venture for a good head start, as well as a stable foundation for success in the future.To narrow down the search for the most fitting e-commerce service for your online shop, here are some important q Read More

With the cap of $10 billion, bitcoin has been the central nerve of digital currencies for years. Here are a few bitcoin alternatives that might become powerful players in such a turbulent cryptocurrency ecosystem. Read More

LinkedIn is still very much a job board and the preserve of recruiters and job seekers. However, in reality, it’s much, much more than this. It affords you the scope to ‘get right in there’ as a business and become a voice of industry leadership. Read More

Copying and pasting a marketing strategy may be quick, but it’s no “quick fix,” that’s for sure. You really can’t afford to give less than 100% when considering your business marketing approach.Your bespoke marketing strategy needs to be envisaged for the long-term, be sustainable, and be consisten Read More

Traveling the world and the ability to work from everywhere is the reason most people turn to freelancing. But, to work while traveling the world can turn out to be a tricky business, if don’t know how to do it the right way. Read More

Business idea validation is the procedure for testing your concept before launching the actual product. Ultimately, more times than not, the startups who skip validating their ideas because “they know they customers want their product” end up closing their business and losing their dream. Read More

There are many reasons why people choose to become entrepreneurs over having a regular job. Being an entrepreneur does come with a large degree of risk but it can also give you a lot of freedom in terms of time and money. Read More