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Inbound marketing is comprised of three main online marketing tactics—SEO, content marketing and social media marketing. While each of these three campaigns can be very successful on its own, when the three are properly integrated the results for your website and brand can be remarkable. Internet m Read More

Blogging frequency is an overrated notion. Find out how to choose the right blogging frequency that fits you and your blog. Read More

Getting PR for your small business can be very challenging for many startups and even businesses that have been around for several years. In the PR Toolkit for Small Business we talk about ways startups and entrepreneurs can effectively do small business public relations. Read More

We will all probably agree that search engine optimization is very important when building a successful website or blog. We can break search engine optimization into two easy sections, on page and off page optimization.On page SEO is what you do on your site and off page SEO is basically the back l Read More

An elevator pitch is a necessity in any networking scenario, whether you are speaking to a prospect or potential partner by phone or face-to-face.

You’ve got about 10 seconds to make a lasting impression and therefore, want to bring your “A” game. Crafting an elevator pitch that grabs someone’s Read More

Reports of the trade show’s demise have been greatly exaggerated, recent research shows. In fact, BtoB Magazine reports, live, in-person events such as trade shows and conferences are becoming increasingly important to marketers as the world becomes more automated.
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First off, I’d like to thank everyone who brought this situation to my attention. Without your comments and emails I might have never realized that I was one of the bloggers that Ocean Marketing was blatantly plagiarizing from.

Just yesterday a reader sent me this link from Reddit about a compan Read More

As the year begins to wind down, many companies are putting the finishing touches on their financial and operations plans for 2012. Read More

Been a while since you’ve seen your business in the news? The media are your friend; work with them! Whether it’s a big sale or a special event, learn the four Rs of working with the media, and your company will be in the newspaper in no time! Jennifer Nycz-Conner imparts her first-hand experience Read More

Designing landing pages that convert is vital for any internet marketer that is serious about building a successful business. The most important aspect of internet marketing is building a list, and to build a list you need to use landing pages that basically suck in leads all day long. Read More