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The emergence of ecommerce has changed the way people shop. Consumers can now easily browse through an ecommerce site and purchase nearly item they want instantly, without ever having to enter a store. But for ladies, the shift from a shopping mall to a tablet computer is not as smooth as it may se Read More
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OptiCon 2014 featured some great sessions about A/B testing and Conversion Rate Optimization. Here are some highlights. Read More
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