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Content marketing can easily build a brand’s reputation, increase engagement and familiarity with a brand, funnel readers into opportunities for conversion, and serve as a platform to build authority for SEO. But one of the drawbacks of content marketing is the difficulty many marketers find in try Read More

Starting a small business takes a plan, a process, tools, ingredients and lots of patience. You try new things, test your results, and refine your methods based on what you find. If everything falls into place, your business Read More

Learning to use the programs necessary to streamline your business can be too time consuming for a busy entrepreneur who isn’t a nerd at heart. What you need are tools so easy and intuitive you can start using them immediately Read More

WestJet, the Canadian airline, has done it again: After a successful campaign in 2013 with its Christmas Miracle surprises, they are on it again in 2014. Read More

The Internet changes every day yet one thing remains constant. Excellent content is still king. With the help of great content your website can help you succeed. Without content, no one has a reason to visit or return to your website. It doesn’t matter how good you or your ideas are. Because no on Read More

If you're planning on starting a blog for your business, here are 25 platforms -- including WordPress -- to choose from. This post includes descriptions of each and links to get you started. Both free and paid options are available. Do you know of a blog platform we've missed? Please feel free to s Read More

It’s that time of year when many businesses start to ramp up their marketing efforts to make the most of the Christmas and New Year period. But what’s the best way to go about it? Do you send out more email as the holiday period approaches, or do you come up with a strategy to help you to reach the Read More

In the middle of growing your business, you might not think it's the appropriate time to think about an exit strategy. The reality is that planning your exit while you are still growing can be a tactical choice for which you will thank yourself later. Read More

In the middle of growing your business, you might not think it's the appropriate time to think about an exit strategy. The reality is that planning your exit while you are still growing can be a tactical choice for which you will thank yourself later. Read More

Blindness is not the end of it. Max is a successful blind blogger and coach. Check this post out to know how he is doing Read More